Rapid change coupled with generational issues can easily be overwhelming for small and medium-sized companies (SMEs). In this maze, the Sustainable Development Goals (SDGs) can be used as a compass highlighting emerging long-term revenue streams. As a starting point, clarify the country priorities using the Gapframe.
Then, we need to demystify the strategy process; clarifying the role of the initiator, multi-stakeholder co-creation, and the associated mindset shift. The SDGXCHANGE packs all this into a business hands-on tool. The five-step process includes co-creation as well as reporting and sharing success. Build your own process or use the convenient SDGX.org tool, but don’t ignore the power of the SDGs for your business.
Author: Dr. Katrin Muff, thought leader (Katrin.Muff@gmail.com).
Picture Source: United Nations